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School of Business and Leadership Blog

"Promising 1-2-3"

Posted by Bud.DiFluri on Tuesday September 16, 2014

 Bud’s Bits                                Bud DiFluri


                   In my Nyack sales classes, students are told that to succeed they must always:

                                                     1. “Underpromise---then Overdeliver”!!... and…

                                            2.   Don't "overpromise –then under deliver"!!...and…

                                            3. "If you make a promise..…. keep it!"


In your role as an intern,  it'll be important that you  properly represent  your company as you each abide by the principle of "under promising…then over delivering" in your daily contacts with fellow students, faculty, clients, business people, cooperating partners, etc.

Often times, you may be the primary " face" of your company —the only company’s face or voice  ”they” will see or hear!

 If, as a positive example you tell a contact that “we will be in touch with you (e.g) "next Friday… or earlier if possible" and you make the contact earlier than "next Friday", you  have "underpromised and overdelivered!"

If on the other hand, as a negative example, you fall prey to the all – too – simple ease of confirming a contact date or time to someone (e.g.-"next Friday or earlier if possible "), then not following through or contacting them as promised--- that's "overpromising – – and underdelivering", which will reflect upon your veracity as well as the veracity of your company. The client or contact might easily  determine that you---and your company--- don't keep promises!

Simply put – successful people "underpromise – then overdeliver"!

 And---successful people keep their promises!

Bud DiFluri

Intern Coordinator ---Business Department---Nyack College

E:;  Tel: 908-753-5261

The Importance of an Internship

Posted by Giselle.Torres on Tuesday August 26, 2014

The Importance of an Internship—The Importance of our Nyack Intern Program

----One of the most important career moves you can make in college is obtaining an internship. It is the answer to the age old “Catch 22”--I need a job to get experience, but I need experience to get a job! Adding work experience to your resume is just the beginning of the long list of benefits. You also learn how to behave for an interview, work with a team, gain insight into a potential career, and maybe even get hired after graduation. Even if an internship ends without a job offer, you’ve still received the benefits of real-world experience, self-respect from having worked hard, and future job references. 

There is no way to lose by getting an internship!

-”Being a part of Nyack’s intern program has taught me initiative and how to reach outside my comfort zone. I had a great relationship with my employer and a fun time going in to work. I learned how hard it is to run your own business and gained a new insight and respect for small business owners. I am confident that my internship has pushed me in the right direction towards achieving my dreams of owning a small business.” 

Jessica Peterson, Class of 2015

Bud's "RAC" (Read, Absorb, Copy)

Posted by Giselle.Torres on Tuesday May 20, 2014

Joseph "Bud" Difluri would like to share this article with the Nyack Potential Interns.

In College, Nurturing Matters

MAY 7, 2014

Charles M. Blow

I was a college freshman at Grambling State University in Louisiana. It was the middle of the night, the day before a personal essay was due for a writing seminar. I had put it off for days. I had nothing — nothing but writer’s block.

I threaded a piece of paper into my typewriter (back then I didn’t have a laptop), took a NoDoz (we didn’t have 5-Hour Energy drinks) and a swig of Dr Pepper.

I stared at the blank paper, and it back at me until I simply decided to write the first thing that popped into my mind. The day I was baptized? Well, that would have to do.

I wrote all night, and as the sun was coming up and the time for class drew near, I snatched the last page out of the typewriter and — without ever proofreading it — dashed across campus just hoping I wouldn’t fail the assignment.

After a couple of weeks the professor had graded all the papers. In class he said, “One of these essays really stood out, so I thought I’d take this class period to read it to you.” I was barely paying attention until he began to read. Then I perked up. He was reading my essay. The class, seemingly rapt, listened until he was done, then burst into applause. I was bursting with pride.

The professor asked to see me after class. In his office, he asked what my major was. I had a double major in political science and English, I told him, and I planned to go to law school. We talked for nearly an hour; he seemed deeply interested in my choices and my future. By the end of the meeting, he had persuaded me to change my English major to journalism, as a hedge in case I didn’t continue to law school (which I didn’t) and because he thought it a stronger guarantee that I would emerge from school a writer (which I didn’t).

Nonetheless, I have always remembered that professor, and how much he cared about me and wanted to help me. And he was just the first of many. I was surrounded by professors who were almost parentally protective and proud of me — encouraging me to follow my passions (Yes, start that magazine, Charles), helping me win internships, encouraging me to go away and work for a semester, and cheering me on as I became a member of a fraternity and editor of the student newspaper. And, because of them, I emerged from college brimming with confidence — too much at times, depending on whom you ask — and utterly convinced that there was nothing beyond my ability to achieve, if only I was willing to work, hard, for it.

As it turns out, these are the kinds of college experiences that predict whether a person will later be engaged in work and have a high level of well-being after graduation.

report issued Tuesday by Gallup and Purdue University asked graduates several questions about their college tenures, including the six below, which are listed along with the share of students who strongly agreed with the statements.

• I had at least one professor at [College] who made me excited about learning. (63 percent)

• My professors at [College] cared about me as a person. (27 percent)

• I had a mentor who encouraged me to pursue my goals and dreams. (22 percent)

• I worked on a project that took a semester or more to complete. (32 percent)

• I had an internship or job that allowed me to apply what I was learning in the classroom. (20 percent)

• I was extremely active in extracurricular activities and organizations while attending [College]. (20 percent)

Students who strongly agreed with the above statements were as much as twice as likely to have a strong sense of well-being and engagement at work.

But the sad part was that only 3 percent of respondents strongly agreed with all six measures.

The report has a strong message for students who are asking about which school to attend, for employers who are deciding which people to hire and for colleges that are negotiating their curriculums. It concluded:

“The data in this study suggest that, as far as future worker engagement and well-being are concerned, the answers could lie as much in thinking about aspects that last longer than the selectivity of an institution or any of the traditional measures of college. Instead, the answers may lie in whatstudents are doing in college and how they are experiencing it. Those elements — more than many others measured — have a profound relationship to a graduate’s life and career.”

I couldn’t agree more.

Original Source:

2014 SBL Hooding Ceremony

Posted by Giselle.Torres on Friday May 16, 2014

Congratulations to the 2014 Graduates of the MSOL and MBA programs!

A special thank you to Teresa Arcia who took the photos and created the VIDEO

Top 6 Reasons You Never Hear Back after Applying for a Job

Posted by Giselle.Torres on Tuesday October 8, 2013

Too often, students aren't aware of the reason(s) that they didn't get the Internship or job. This article does much to provide the rationale and offers several valid—and important-- suggestions.

Be sure to “RAC”(“Read, Absorb, Copy”) it!

Bud DiFluri

Intern Coordinator Business Department Nyack College


Top 6 Reasons You Never Hear Back After Applying For A Job

  • By

  • Posted Aug 2nd 2012 By Meghan M. Biro

    People often wonder why they never hear anything back after they hit "send" on the email with a resume attached or on the online job application. If you're very lucky, you might have a preliminary email exchange with a recruiter and then never hear from them again. It's a depressing experience, and one which also casts a shadow on the hiring company's reputation. So why does it happen? Is it you, is it them, or is it just something every candidate must prepare for in the hiring process? There's no question that job seekers face an uphill climb. High unemployment nationally means more competition for every position; according to a January 2012 article in The Wall Street Journal, Starbucks "attracted 7.6 million job applicants over the past 12 months for about 65,000 corporate and retail job openings."

An oft-cited recruiter's complaint is that as many as 50 percent of people applying for a given job simply aren't qualified. Adding to the challenge, most large companies -- and many smaller ones -- use talent-management software to screen resumes, weeding out up to 50 percent of applicants before a human even looks at a resume or cover letter. The deck is definitely stacked against the job seeker. So how do you break through?

Here are my top reasons you're not hearing back after applying for a job, with five suggestions for ways to avoid the Resume Black Hole.

Why You Never Hear Back:

1. You really aren't qualified.
If a job description specifies a software developer with three to five years of experience and you're a recent graduate with one internship, it's unlikely you'll get a call. Avoid disappointment -- don't apply for jobs for which you lack qualifications. Most job descriptions are written with very specific requirements. Yes, the company is trying to find the most qualified candidate; yes, they are trying to weed people out. It's not personal, it's business.

2. You haven't keyword-optimized your resume or application.
Job descriptions are salted with keywords specific to the skills or attributes the company seeks in applicants. A close read of the job description is a necessity, as is keyword-optimizing your resume and cover letter, if you're using one, or email. If the job description lists words in a certain order, e.g. a list of programming languages required, use the same order in your resume.

3. Your resume isn't formatted properly.
You might think distinctive formatting will set your resume apart, but automated programs don't care if a document is pretty. Help a machine out. Be consistent in formatting -- consider using separate lines for former employer, job title, and years worked.

4. Your resume is substantially different from your online profile.
LinkedIn, Dice and other online profile sites can be useful tools, so it's important to make sure they match what's on your resume. This may seem to be a contradiction -- in No.1, I advised keyword optimization -- but it's really common sense. Jobs worked, employers, years on the job and other details should match. The subtext here is always tell the truth.

5. The company received 500 resumes for one job posting, and yours was 499th in.
Looking for a job is a job. Do your research -- know which companies you want to work for, organizations where you sense a culture fit. Every morning scour the job postings and jump on anything for which you're qualified (and in which you're interested.) Being early with your resume or application does matter. Check back often in the first few days to make sure the listing hasn't changed. Often a company will post a job and halfway through the process change the description.

6. It's hard to game the system.
Your best bet is still a personal referral, and even that may not be enough to get a call. A guy I know gave his resume to a woman who worked at a company where a good job had been posted. He received an automated email noting his resume had been received but never heard another word. After a month he asked his friend to check with the recruiter. It turned out the job description had changed, but the recruiter never bothered to let the referring employee -- or the applicant -- know. This isn't unusual, unfortunately. So what can you do?

How You Can Get Noticed:

1. Research interesting companies on social media.
Find out who the recruiters are and follow them. Many will tweet new postings, so watch their streams and jump on anything for which you are qualified. And if they tweet news saying the company's had a great quarter, retweet the news with a positive comment.

2. Consider starting a blog in your area of interest or expertise.
It's a social world; time to build a trail of breadcrumbs leading to you. Include the blog, and links to any especially relevant posts, in your emails to recruiters with whom you're working.

3. Get professional help with your resume.
Either a resume writer or an SEO expert can help you increase your odds of getting through the talent management software. If you can't afford this step, read the top career blogs for advice.

4. If at all possible, don't wait until you're out of work to find your next job.
I realize for many people this isn't possible or might even be offensive, but your chances of finding the next job are best when you're still employed.

5. Network.
Old advice, but still true. Be visible, be upbeat, be informed about industry trends and news in your area of expertise.

Finding a job is tough, no question. I've talked to other recruiters who say they only respond to 30 percent of applicants. The odds are good you'll be in the 60+ percent who hears nothing a lot of the time. Don't take it personally -- it's not a rejection of you, it's a reflection of the times. If you don't hear back, know you're not alone.


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